Straight Zigzag

Too many children are losing the ability to play. Play should come naturally. Play should be inspired. Play should challenge minds and imaginations of children. Straight Zigzag aims to help parents locate the very best toy designs, and to find support for children who might need it. By understanding the essence of what it means to play, we can help children to develop and stretch to their ultimate potential. Straight Zigzag specializes in locating award-winning toys, supporting local toy designers and manufacturers, educating those involved with children about the value of traditional play experiences, and facilitates Toy Sharing, a unique way of giving back to the communities we live in. Straight Zigzag also researches charities encouraging play in various countries.