Strategy First with Steve Caplan

In an age when everyone's hyping AI, we're focused on something more fundamental: the strategic thinking that makes humans irreplaceable. Founded by Steve Caplan (USC Annenberg instructor and strategic communications veteran who's worked across politics, entertainment, and education), Strategy First cuts through the noise to explore why human strategic capabilities become more valuable—not less—as AI advances. This isn't theoretical posturing. By 2027, AI will likely achieve human-level performance across most domains. The question isn't whether this happens—it's whether you're developing the strategic muscles that maintain their value when it does. What sets humans apart? - Pattern recognition across completely different fields - Strategic imagination that envisions what doesn't yet exist - Breaking from conventional frameworks when necessary - Understanding human motivation beyond what's in the data My new guide "Strategy First: Thriving in the Face of Technological Disruption" provides a roadmap for strengthening these capabilities—not through jargon-filled frameworks but through practical approaches drawn from real-world experience. Follow for no-BS insights that democratize strategic thinking. Because strategy shouldn't be locked behind credentials, specialized language, or fancy MBAs—it should be accessible to anyone with the will to develop it. The window for preparation is closing. Are you ready? www.steve-caplan.com