Studio Grain

Studio Grain is a creative consultancy that shapes brands through strategy, design, and storytelling. We specialise in brand identity, editorial design, art direction, spatial and exhibition design, as well as UI/UX. The studio is led by Founder and Creative Director Jerry Goh — former President of The Design Society Singapore and recipient of accolades including the President’s Design Award, D&AD, ADC, and One Show Design Awards. He also conceptualised and led two award-winning publications: Underscore, a biannual magazine, and The U Press, a quarterly broadsheet. Notable projects under Jerry’s direction include branding for NTU Centre for Contemporary Art (CCA), Beyond The Vines, and Birds of Paradise; publication design for Hermès and the National Gallery Singapore; and spatial and installation design for the Formula 1 Grand Prix VVIP Hospitality Suite, the Singapore Chinese Cultural Centre, and MUJI. At Grain, we collaborate with brands, organisations, and individuals who are ready to think deeply, design thoughtfully, and build meaningful brand experiences.