Substance Strategic Visual Communication

Substance is a strategic branding consultancy with nearly 20 years of experience with nonprofit and corporate clients. Our focus is rebranding from the ground up; market research, naming, strategy, brand development, and brand expression including logos, web design and development. Nonprofit clients include: AIDS Foundation of Chicago, Aspen Institute, Chicago Park District, Delta Institute, Erikson Institute, Forefront, Great Books Foundation, Knight Impact Partners (formerly Knight Family Foundation), NAMI (National Alliance on Mental Illness), Northwestern Medicine, Nourishing Hope (formerly Lakeview Pantry), Ounce of Prevention Fund, Pacific Council on International Policy, Pathlights, Pulmonary Fibrosis Foundation, Resilience (formerly Rape Victim Advocates), Robert R. McCormick Foundation,Thresholds, Thresholds Health, Trellus (formerly Asian Human Services), University of Illinois Chicago. For profit clients include: Abbott, Abelson Taylor, Alter Domus, AstraZeneca, Atlantic Carbon Group, Baker & McKenzie, Caterpillar, Caterpillar Logistics Services, Corbett, Duncan & Hubly, Duff & Phelps, Elevate Energy, Eli Lilly and Company, Endurance Environmental Solutions, Google, Marco Consulting Group, Merck, Midwest Mezzanine Funds, Neovia Logistics, New Star Lighting, Ropella360, SCA Health, Secretariat, Tangent Technologies, Inc., USG Corporation, White Oak Global Advisors.