SUBTRACT

At SUBTRACT, we’re on a mission to build India’s most comfortable wardrobe staples for men. We make everyday essentials — trousers, shirts, polos — that feel as good as they look. Our focus is simple: timeless designs, stretchable fabrics, and an all-day fit that works across meetings, commutes, and weekends. Built for Indian men who move — professionals, creators, leaders — our clothes are engineered to deliver ease without compromising on style. From 4-way stretch trousers with a flex waist to breathable shirts with room to move, every product is designed with comfort at its core. We don’t chase trends. We create pieces that stay relevant — in feel, in fit, and in function. Each product is made to last longer and feel better, using high-quality fabrics like organic cotton, recycled poly, and Tencel. With over 180 SKUs and presence across web, marketplaces, and social, SUBTRACT is growing into the go-to brand for men who value comfort — and don’t want to compromise on style or quality. Comfort-first. Always. That’s how we make wardrobe staples that work.