Sum of 21

Sum of 21 Academy empowers talented, driven, and ambitious souls to REIMAGINE their futures while bringing fresh ideas and perspectives into the South African advertising landscape. Serving as a creative incubator for young creatives and communicators, Sum of 21 develops resources for the creative industry while adding real value to investors and stakeholders. Sum of 21 Academy creates as a cohesive working environment made up of both young creatives /communicators and agency professionals. The close relationship between Sum of 21 and Etiket Brand Design allows the creatives to learn under the guidance and direction of experienced, invested mentors. The Sum of 21 young creatives/ communicators make up an agency and operate as such, working on real briefs from real clients within the following disciplines: • Account Management/Client Service • Traffic/ Project Management • Production Assistants • Graphic Design/Illustration • Multimedia/Web Design • Copywriting • Brand Strategy/Brand Design