Toolbox TBX Agency

Who we are We are a multi-talented team composed of branding experts dedicated to relevant and beautiful creative solutions. Each of our team members is handpicked for their creativity, positive attitude, and entrepreneurial mindset, ensuring the highest level of innovation in our work. Anne-Sophie Noirhomme, a Parisian creative director, founded Toolbox in Paris in January 2011. In September 2020, she joined forces with her long-term Saudi client, Norah Al Tamimi, to expand TBX's presence in the GCC. Our mission TBX is dedicated to creating purpose-driven, user-centric creative solutions and developing powerful marketing strategies. While we work on numerous F&B and hospitality projects in the Middle East, our European history holds many references in a diverse range of sectors, including luxury, technology through collaborations with tech startups, fashion, cosmetics & beauty, the medical industry, the construction industry, and more. This extensive portfolio enables us to apply our creativity and skills across various industries. Our services include graphics and identity, strategy and positioning, marketing and communications, products and packaging, exhibitions and installations, websites and digital experiences, events, and more. We aim to elevate our clients' brands, enabling them to stand out in competitive markets and connect with their target audiences through innovative design and strategic marketing. By partnering closely with our clients, we consistently deliver exceptional results that surpass their expectations. Our vision Empowering the new GCC generations through a fusion of creativity and multiculturalism.