The Big Dill®

The Big Dill® isn’t just a brand, it’s a full-blown global pickle phenomenon. What started as a local passion project has exploded into The World’s Largest Pickle Party®—the only national touring pickle festival in the world, now a viral lifestyle brand with over 1.2 million fans, sold-out events, and a digital reach topping 100 million+ annually. In 2024, we drew record-breaking crowds to Wells Fargo Center and Xfinity Live! in Philadelphia, cementing our place as a cultural force. From Globe Life Field in Texas to Baltimore’s iconic waterfront, our coast-to-coast tour delivers unforgettable experiences, powered by celebrity DJs, over-the-top pickle cuisine, custom cocktails, massive mascots, and interactive brand activations that deliver real ROI. Backed by 300% YoY revenue growth, national media buzz, and one of the most passionate fanbases in food culture, we’re turning pickles into pop culture and owning the category like no one else. This is not just a movement, it’s the future of food, fun, and fandom.