The Connell Group was started in 2000 by Sean Connell in order to bring more cognitive empathy to market research. We have always believed that in order to understand people’s decision-making processes about products and brands, you must understand people as people.
We believe that:
1. People’s lives cannot be understood through only one lens: People are complicated and are more than just buyers of your stuff. We take an immersive, multi-lens approach to help us untangle complex business problems and truly understand underlying customer motivations.
2. Insights should drive strategic choices: Market research and data analytics are critical tools to bring clarity and focus to decision making. They help us move beyond internal mythology and guessing to make data-driven decisions that have real business impact.
3. Brands come to life through the entire experience: Brands come to life through more than just messaging. We must connect with people through their full journey, through their influencers, and through a focus on what matters throughout their entire experience.
Company Details
- Employees
- 8
- Founded
- -
- Address
- 657 West Lake Street, Chicago,il 60661,united States
- Phone
- (201) 355-2482
- ca****@****oup.com
- Industry
- Market Research
- NAICS
-
Marketing Research and Public Opinion Polling
- Website
- connell-group.com
- Keywords
- Market Research, Qualitative Focus Groups, Segmentation, Strategic Consulting, Quantitative Surveys, Marketing Activation, Brand Strategy.
- HQ
- Chicago, IL
The Connell Group Questions
The Connell Group's helpline number is (201) 355-2482
The Connell Group's website is connell-group.com
The Connell Group's LinkedIn profile is https://www.linkedin.com/company/the-connell-group
The Connell Group has
8 employees.
View email and phone details for 8
employees at The Connell Group.
The Connell Group's industry is
Market Research
The Connell Group's top competitors are
Caldic Apac,
Compass(X) Strategy,
Merge,
Sc Johnson Professional® Usa,
Egg Strategy,
Owl Solutions Llc,
Penta Group,
Dscout,
Guidepoint,
Lunt Associates, Inc..
The Connell Group's support email address is careers@connell-group.com
The Connell Group's categories are Market Research
The Connell Group's founding year is 2000
