The Game Fair

The Game Fair is the UK’s leading event for country pursuits, showcasing the best of British rural life for nearly seven decades. Renowned for its comprehensive blend of shooting, land management, agritourism, fishing, and working dogs, The Game Fair attracts over 800 exhibitors, offering unparalleled business opportunities in the outdoor, agricultural and leisure sectors. Our event provides a unique platform for brands to engage directly with a dedicated and passionate audience. Through tailored sponsorship packages, we enable businesses to elevate their visibility, foster meaningful connections, and drive growth. From iconic celebrity appearances to exclusive networking events, The Game Fair is not just an exhibition—it’s a vibrant marketplace and a hub for industry innovation.