The Germ

Dettol and disinfectants kill 99.9% germs. We're the 0.1% that they can't kill. Good ideas spread. Just like a germ does. Hence we call ourselves the germ. Also because we toyed with the idea of 'The Keeda' but then Hit, Baygon, and disinfectant, hygiene and sanitary brands wouldn't be comfortable working with us. Not that they're clamouring to right now anyway. We are copywriters, designers (to be hired), video people (to be hired) and humans. We're thinkers first, executors second. No BS (well a little bit when it comes to joking around).