The Proof

London based pudding, dessert and cake specialists. Launched in 2020 during the first lockdown and now an established brand with the first bricks and mortar shop and bakery in East London opened in 2022. In 2023 we launched our first range into Selfridges Foothill in London with 8 product sku's in their patisserie counter. We also launched as their first in house celebration cake supplier, whereby customers can order and collect bespoke cakes from the Foodhall. We have also developed a very busy events arm of the business with our trailer, which services large scale events such as festivals, corporate parties, press launches and food fairs. Looking to raise investment to scale the business into multiple shops across the UK