The Sonar Group

The Sonar Group is dedicated to helping CEOs and their leadership teams refine, revitalize and refocus their organizations to successfully compete for the future. We are a strategic consulting group focused on business and brand modeling and strategy resulting in successful, customer-driven solutions for your organization. Through the use of The Sonar Model and Voice of the Customer research, Dennis Flynn, Founder and CEO of The Sonar Group, and his team of expert consultants have helped organizations world-wide in successfully competing for the future. The Sonar Group's consultants have extensive experience across industries, disciplines and technologies. We work with CEOs and leadership teams to provide clarity and focus to their business and brand strategies. We then help the leadership team clearly communicate these strategies to achieve understanding and consensus throughout the organization. We work with clients to provide: * Clear, focused Vision, Mission and Values for the organization; * Effective business strategies that will enable future success; * Core and Extended Brand Identity reflecting an "Inside" as well as "Outside" view of brand; * Identification of potential strategic partnerships and alliances based on these strategies.