the FINCH factor

EXPERTISE We refine vision, mission, and purpose into a clear, compelling voice, helping brands and executives nail their thought leadership and messaging. We craft standout brand propositions through creative workshops and sharp insights. We support you in creating tailored narratives for editorial, commentary, and onstage content. Our strategic depth and proven processes are our point of difference. We make our clients shine. WHAT WE DO - Brand Launches & Transformations: We’ve launched brands across borders, developed merger strategies, and helped businesses pivot. - Reputation Building: We turn even the shyest founders into industry leaders. - Story-Mining: We dig deep to uncover powerful narratives. - On-stage Opportunities, Networking & Events: Our connections with leading creative and tech conferences land our clients on premium stages. From developing topics and pitches to creating onstage content and providing event support, we’ve got you covered. From top speaking gigs to key meetups, we get you in front of the right people. OUR HISTORY the FINCH factor is built on the legacy of FinchFactor, founded by Kerrie Finch in 2009, with offices in Amsterdam, LA, and London. Our client roster includes Airbnb, BlackRock, bunq, Cannes Lions, Diageo, Framestore, Saatchi LA, and TBWA\Neboko. For 12 years, we helped Media.Monks grow from one office to 17 globally, driving their landmark acquisition by S4 Capital. At the FINCH factor, we turn expertise into leadership and visibility into influence. Let's shape your story together. OUR FOUNDER Kerrie Finch is a super-connector with a burning curiosity in people. She’s the founder of SheSays Amsterdam and a LIONS Festivals rep. Kerrie builds communities and reputations, turning leaders into brand evangelists through deep-dive storytelling and influential connections with media, stages, juries and conferences.