As mums ourselves, we really struggled, even a couple of years ago, to find baby and children's items that were fun, functional and stylish. So back in 2017, we launched our baby accessories brand, Theory of Evolution, to design modern baby accessories with a line of Nappy Clutches, Changing Mats and our best selling Toy Saver Straps.
Fast forward to 2020 and with 4 kids between us, we are still obsessed with finding the perfect balance of baby and kid friendly products and toys that can be both fun and stylish.
After always being asked by friends and family for recommendations, we decided to turn our passion into a passion project, and share our favourite products (tried and tested by our kids!) through our newest baby, The Toy Edit.
The Toy Edit is a careful curation of toys and products that encourage open play learning and are both functional and stylish, to find the right balance for children and parents.
Over time we will release more of our 'best of' lists and provide recommendations for different age groups, travel and educational products. We hope you enjoy our store and please sign up to our loyalty program, Rewards by The Toy Edit, to find out about the latest product drops, offers and recommendations.
Company Details
- Founded
- -
- Industry
- Retail
- NAICS
-
Retail TradeMotor Vehicle and Parts DealersSporting Goods, Hobby, Musical Instrument, and Book StoresGeneral Merchandise StoresMiscellaneous Store RetailersNonstore RetailersProfessional and Commercial Equipment and Supplies Merchant WholesalersMiscellaneous Durable Goods Merchant WholesalersMiscellaneous Nondurable Goods Merchant WholesalersOther Motor Vehicle DealersAutomotive Parts, Accessories, and Tire StoresSporting Goods, Hobby, and Musical Instrument StoresDepartment StoresGeneral Merchandise Stores, including Warehouse Clubs and SupercentersOther Miscellaneous Store RetailersVending Machine OperatorsDirect Selling EstablishmentsRecreational Vehicle DealersMotorcycle, Boat, and Other Motor Vehicle DealersAutomotive Parts and Accessories StoresTire DealersSporting Goods StoresHobby, Toy, and Game StoresSewing, Needlework, and Piece Goods StoresPet and Pet Supplies StoresArt DealersManufactured (Mobile) Home DealersAll Other Miscellaneous Store RetailersFuel DealersOther Direct Selling EstablishmentsBoat DealersMotorcycle, ATV, and All Other Motor Vehicle DealersMusical Instrument and Supplies StoresWarehouse Clubs and SupercentersAll Other General Merchandise StoresTobacco StoresAll Other Miscellaneous Store Retailers (except Tobacco Stores)
- Website
- https://www.thetoyedit.com.au
- Keywords
- ecommerce, retail, toys, play.
The Toy Edit Questions
The Toy Edit's website is https://www.thetoyedit.com.au
The Toy Edit's LinkedIn profile is https://www.linkedin.com/company/thetoyedit
The Toy Edit's industry is
Retail
The Toy Edit's top competitors are
Goterra,
Hello Clever,
Great Wrap,
Relevance Ai,
X15ventures,
Get Cheddar,
Enterprise Agility,
Amp Capital,
Alfaberry.
The Toy Edit's categories are Retail
The Toy Edit's founding year is 2020
