TCB (formerly The Call Business)

In today’s complex B2B landscape, the most valuable connections still happen through intelligent, authentic human conversation. At TCB, we specialise in strategic customer engagement that delivers genuine opportunities and real commercial outcomes. We work with clients whose sophisticated, technical products and services can’t be sold through automated touchpoints alone - helping them uncover more potential opportunities, accelerate their sales pipeline, and extend the impact of their marketing. Our global team of multilingual business developers navigate intricate B2B environments with ease. They quickly grasp the essentials of what our clients do, speak to prospects in their native language, and act as a seamless extension of each client’s sales and marketing team. They ask the right questions. They understand what matters to buyers. They spark conversations that count. Where digital marketing meets complex sales cycles, we thrive. Our services span four core areas: LEAD QUALIFICATION • Converting MQLs to SQLs • Event & webinar follow-up • Inbound enquiry triage & follow-up • Live-agent web chat • Sales pipeline management LEAD GENERATION • Account-based marketing • Audience research & profiling • Social selling & LinkedIn marketing • Content creation & awareness building • Lead nurturing & keep-in-touch CUSTOMER ENGAGEMENT • Lapsed customer re-engagement • Upselling & cross-selling • Inbound technical support • Voice of customer & customer surveys • Customer journey mapping STRATEGY • Sales process review & optimisation • Comms strategy & campaign planning • Sales & marketing alignment • Technical systems optimisation • Data & compliance consultancy Let’s drive real results, together. 📞 +44 (0) 1489 665900 ✉️ info@ThisIsTCB.com 🌐 www.thisistcb.com