Tidian, Inc.

Tidian is a wellness incentivization platform for independent contractors. We bridge the intention/action gap by leveraging cutting edge behavioral science and an exceptional user experience, to reward small shifts in daily behaviors around 4 domains: activity, nutrition, sleep and mental health. As a result, we help our subscribers build peace of mind as they build consistent habits, improve the quality of their life as they develop a healthier and sustainable lifestyles, and reduce their exposure to expensive healthcare costs as they lower their risk of serious illness. For the stakeholders in their health & wellbeing (such as alternate employers and insurers), we reduce their cost/risk as we deliver increased attraction and retention, and material improvements in population health. Tidian’s leadership and operational team is comprised of industry veterans and innovators. With deep experience and demonstrable track records in healthcare, employee benefits, platform design, development and delivery, in opening up global markets and operating in local geographies, in consumer insights and human centered design, in community activation and behavioral economics. The team includes corporate alumni from: Mercer, Google, Amazon, AIG, Cigna, Vida Health, McCann Worldgroup, Blue Shield California, Oscar Health, Tolera Therapeutics, Microsoft, Ubisoft, HealthVerity, and faculty members from both Harvard and Wharton.