Touchpaper Ltd

Touchpaper Ltd company information, Employees & Contact Information

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Touchpaper delivers commercial results through content and PR. We design and deliver campaigns to raise awareness, build credibility and create and nurture leads. 1) Storytelling Your business exists in the stories told about it. Whenever you explain what makes your products and services worth buying. Whenever you’re mentioned in the media. Most importantly, whenever your customers talk about the impact you’ve had on them. The reason stories matter is that they make connections with people. They establish trust, pique interest and prompt their audience to take action. Facts, stats and data build a case - but stories seal the deal. 2) Brand strategy Stories are a wrapper for a message. The best story in the world won’t deliver value for your business unless the message contained within it resonates with your audience. We’ve operated at the pointy end of corporate communications for two decades. We’ve developed a unique methodology to extract the essence of what makes your company unique, interesting and important. Depending on your needs, this can flow into a brand identity project, content campaigns or messaging work. 3) Content creation Most B2B marketing is vanilla, repetitive and, let’s face it, dull. We start by finding what makes your business unique and interesting to your audience. Then we establish a personality for your content to make sure you stand out from the crowd. We’ll always make sure you are comfortable with how your company is presented...but we will also push to make sure we’re not wasting resource on ‘me-too’ content. 4) Digital PR The best story in the world is wasted without an audience. We’ll make sure you are using your website and social media channels effectively to deliver your content to a targeted audience. We also have the relationships, skills and experience to take your message to a wider audience via traditional media relations and digital PR.

Company Details

Employees
1
Founded
-
Address
2 Stephen Street, 3.13,united Kingdom
Industry
Advertising Services
NAICS
Marketing Consulting Services
HQ
London, London
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