EU rural and remote areas demonstrate a wide range of qualities, while facing a unique set of challenges. To this end, EC put forward a “Long Term Vision for Rural Areas”, identifying specific challenges and opportunities, and proposing a Rural Action Plan. A major challenge is the diversification of economic activities beyond the traditional agriculture-farming-forestry sectors, as enabler for stimulating economic growth. Evidently, tourism could become an anchor for economic development of rural and remote areas.
Motivated from the above considerations, TOURAL focuses on cultural & creative tourism as drivers for sustainable development, paying at the same time a premium to the EC Tourism Transition Pathway requirements, within the context of smart multi-destination and multi-dimensional tourism offerings empowered by macro-regional tourism cooperation and integrated local value-chains.
TOURAL proposes a model to support the touristic development of participating rural regions, balancing the growth of their urban clusters with the untapped growth potential of their remote and rural grid cells. Our modelling approach will be multi-dimensional in terms of addressing complementary tourism verticals/niche sectors (underwater cultural & nature heritage tourism, cultural & creative
tourism, cultural science tourism, silver tourism); participatory in terms of co-designing policy pathways and tourism offerings/
services, co-creating business models and tourism products, and co-validating small-scale tourism services implementations; and integrated in terms of joint planning and business development with integrated value-chains, policymaking and cross-border
cooperation, at macro-regions level. Our scope of interventions includes 3 regions from the Adriatic-Ionian macro-region (Italy, Croatia, Greece), and 3 regions from the Black Sea Basin (Bulgaria, Romania, Ukraine).
The project is funded by the European Union through the Horizon Europe Programme.
Company Details
- Industry
- Non-Profit Organizations
- Website
- http://www.toural-project.eu
- Competitors
- Interreg ADCCAM2ZERO Project, Ukrainian Water Association (UWA), Smart Cities Marketplace, Thessaloniki Software Testing & QA Meetup, NERITES Project, National Ecological Centre of Ukraine, Commit2Green, International Centre for Black Sea Studies (ICBSS), This is Epirus, Information Technologies Institute (ITI).
Toural Project Questions
Toural Project's website is http://www.toural-project.eu
Toural Project's LinkedIn profile is https://www.linkedin.com/company/touralproject
Toural Project's industry is
Non-profit Organizations
Toural Project's top competitors are
Interreg Adccam2zero Project,
Ukrainian Water Association (Uwa),
Smart Cities Marketplace,
Thessaloniki Software Testing & Qa Meetup,
Nerites Project,
National Ecological Centre Of Ukraine,
Commit2green,
International Centre For Black Sea Studies (Icbss),
This Is Epirus,
Information Technologies Institute (Iti).
Toural Project's categories are Non-profit Organizations
