Traverse is an identity resolution company helping marketers go beyond their active list, and engage in-market consumers within the email channel. It’s no secret that email is a highly effective communication tool for marketers to reach their active subscribers. Our aspirations for email are much bigger.
We enable marketers to reach people via email whom they currently have no means to do so, including:
• Real-time identity resolution for anonymous website visitors
• Former customers who are in-market again for their products
• Identifying new customers who are in-market for products across the web
Founded in 2015 and headquartered in Seattle, the Traverse team has more than 15 years of experience in email marketing, having led companies like Experian and LeadSpend through rapid growth and success. For more information, visit www.traversedata.com.
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