Trouble Maker

Trouble Maker is created by Gen Z for Gen Zalpha. We're all about GOOD trouble, that means embracing your uniqueness with complete freedom. Our products are packed with personality and pocket money friendly. Coming to 400 Superdrug stores nationwide before the end of 2025, we are Superdrug's biggest beauty launch in its history. The "Trouble Makers" are at the core of our brand, we encourage them to "ask for trouble", that means asking for new shades, improved formulas and next generation innovation. Are you going to get into trouble?