True & Pure

True & Pure is a luxury fashion, art and lifestyle holding company which develops powerful brands. We design, manufacture and market our apparel and accessories in the Luxury and Sports & Lifestyle segments. Our Luxury brands include Kia Knight and L'agence Coeur. We work with the top luxury mills to develop exclusive patterns and yarns made from the finest fabrics available. True & Pure proudly boasts garments created of the highest quality. Our Sports and Lifestyle brands include Demi Sport and Softees. The True and Pure Mission Statement: To empower our customers with the look and feel of distinguished excellence across our Luxury and Sport and Lifestyle brands. Create garments and objects that evoke visual wonderment and joy so that our customers are encouraged to feel fulfilled in their daily expression of themselves. To foster creativity and support innovation from within our brands which also promotes sustainability through quality of design and fabrication.