Versium

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Versium is a data technology company that operates a powerful B2B2C identity graph which fuels marketing tools and services. Constantly speaking with marketers to understand their challenges, Versium continuously works to improve its products and services. Versium's goal is to help marketers increase campaign effectiveness, generate demand and re-engage customers, while being mindful of their current platforms. Inspired by a poorly-targeted direct email campaign, Versium’s founders made it their mission to apply the power of data science and analytics to the abundance of data that marketing agencies and enterprises have to deal with today to improve their marketing ROI. Combining their in-depth marketing knowledge with their love of bringing new technologies to life, they founded Versium to address some of the biggest pain points in marketing and sales — figuring out who is likely to buy, and who will never buy, so sales or marketing budgets can be spent wisely.
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Former Versium Co-Founder and CTO Kevin Marcus Launches KATforge, a Redmond Studio Focused on Player-First Games - Business Wire

Former Versium Co-Founder and CTO Kevin Marcus Launches KATforge, a Redmond Studio Focused on Player-First Games Business Wire

Tech Moves: Versium adds big names to board; Capital One scoops up Amazonian as VP of digital team; and more - GeekWire

Tech Moves: Versium adds big names to board; Capital One scoops up Amazonian as VP of digital team; and more GeekWire

MarTech Today: Psychological profiles for targeting, the future of martech & Dynamics 365's lead scoring from Versium - MarTech

MarTech Today: Psychological profiles for targeting, the future of martech & Dynamics 365's lead scoring from Versium MarTech

Why Dirty Data is Leading to Advertising Waste and How to Stop It - Spiceworks

Why Dirty Data is Leading to Advertising Waste and How to Stop It Spiceworks

Prescriptive and Predictive Analytics Market to Observe Strong - openPR.com

Prescriptive and Predictive Analytics Market to Observe Strong openPR.com

This ‘big data’ startup is already generating revenue after 3 weeks in business - GeekWire

This ‘big data’ startup is already generating revenue after 3 weeks in business GeekWire

Five Common API Integration Issues and How to Avoid Them - Spiceworks

Five Common API Integration Issues and How to Avoid Them Spiceworks

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