Visit Lufkin

Visit Lufkin is the heart and soul of tourism in Lufkin, Texas. As the official destination marketing organization, our mission is to showcase the unique treasures and experiences our charming city offers. Nestled in the lush Piney Woods of East Texas, Lufkin is a haven for adventure, culture, and relaxation. From the enchanting Ellen Trout Zoo to the artistic Museum of East Texas, from thrilling outdoor activities to delightful culinary experiences, Lufkin has something for everyone. We collaborate with local businesses, cultural institutions, and the community to promote sustainable tourism, drive economic growth, and share the story of Lufkin with the world. Join us in exploring the wonders of Lufkin – where adventure awaits!