Visit The County

Visit The County is the official Destination Marketing & Management Organization (DMMO) for Prince Edward County. It was created in 2022 to oversee marketing and promotion, product development, visitor services, and support tourism management for the region. Visit The County is a Municipal Services Corporation affiliated with The Corporation of The County of Prince Edward. It is funded by a portion of the revenue from the Municipal Accommodations Tax (MAT), a tax paid by visitors and remitted by accommodators to the municipality. Its mandates are to: -1- Work closely with the municipality and regional partners to strategically advance responsible tourism management, environmental sustainability, and regenerative tourism goals. -2- Work in partnership and collaboration with various tourism sectors and community stakeholders to promote Prince Edward County and ensure quality destination experiences for all. -3- Provide efficient, accountable, ethical and transparent governance of Municipal Accommodations Tax investments related to tourism and use their allocated portion to fund marketing, minor tourism related capital projects and tourism product development. -4- Represent and support the Prince Edward County tourism sector and act as a leader in tourism marketing through management of visitor facing digital accounts, print materials and other promotional assets related to visitor services. -5- Collect and clearly communicate key tourism statistics, economic and social impact data, and credible information related to market research and travel trends. -6- Provide a vehicle for the transfer of municipal and other partner assets, physical or financial, for destination marketing and management related to tourism.