Viva Ronaldo - The Cristiano Ronaldo Social Network

Viva Ronaldo is Cristiano Ronaldo’s official community digital platform, creating a full social experience around Ronaldo and his fans, available 24/7 and packed with exclusive content. Viva Ronaldo has been available in beta since May 2013 and has already gathered a growing and vibrant user base. Fans can follow all Cristiano’s live matches, supporting and predicting his in-game actions, and play trivia challenges, to collect points and rewards. On Viva Ronaldo, fans can also interact with Cristiano Ronaldo himself and follow his social activity, among many other features - gaining access to exciting prizes such as match tickets, autographed memorabilia or the chance to meet the player. Viva Ronaldo’s features also include: the ability to share videos and pictures supporting Cristiano; a 24/7 chat service; a gift store where fans can acquire virtual goods and send them to Ronaldo or to their friends; and the News Feed, where fans can follow all the action around Viva Ronaldo and Cristiano Ronaldo’s activity on Twitter and Facebook. The Portuguese superstar is now an active participant on the community, regularly liking and commenting on posts and sharing exclusive content with his fans. The platform will further build on bringing together Cristiano’s 100 million social media fans, providing them with a unique mix of entertainment, gaming and social following experience. Viva Superstars is a Portuguese joint-venture founded by Cristiano Ronaldo, Polaris Sports and bViva, responsible for the development and promotion of Viva Ronaldo – Cristiano Ronaldo’s Social Network. The company has developed a proprietary real-time match following platform – Live Match 4G – that allows fans in different countries and television streams to play and interact during live events. Viva Superstars is focused on creating new interaction platforms for celebrities, top athletes, television shows and major events.