Vive le Vélo

Hello, we are Vive le Vélo! Vive le Vélo is a lifestyle brand that offers cycling-themed activewear and cycling apparel collections for men, women and kids. Our premium brand with sustainable and high-quality clothing allows our customers to propagate an engaged lifestyle with societal values. Moreover, Vive le Vélo wants to inspire people to integrate activity into their daily lives. The Vive le Vélo clothing collection is a brand extension of eponymous the TV format, a well-known TV show covering a broad range of topics related to professional cycling, broadcasted by the Flemish Public Broadcaster (VRT) and hosted by Karl Vannieuwkerke.