Vyaapar

A first of its kind launch of the innovative brand-distributor meeting- "Vyaapar" brought to you by IDEX and AIDPDF. Vyaapar is a pan India journey across at least 10 key states with the key focus of connecting SME manufacturers in the FMCG sector with "qualified" regional and national distributors, stockists, super-stockists and C&F agents. Within the FMCG domain, the focal areas will be beauty, cosmetics, food, home care, and personal care segments. "Vyaapar" will be restricted to "pre-qualified" manufacturers and distributors who meet a stringent vetting process to help drive quality connections and make ease of doing business across India better. Effective product distribution is often a key step that often goes overlooked when brands look to expand in an environment as challenging as India. With no real system in place to help identify professional distributors the ability to scale up for brands often goes underserved as the challenges of getting the right channel partner to outweigh the opportunities at times as brands would prefer not to have someone do damage to their brand than select the wrong partner. And when expanding into new markets, the most successful brands know that staying on top of their channel partners is critical to pan-India success. In a country as complex and diverse as India understanding how to navigate this environment is fundamental to one’s survival and success. This is exactly what we help achieve - Vyaapar enables you to manage your distribution channel more effectively by helping you connect with more quality channel partners from across India. Entry to Vyaapar is restricted to distributors and brands who have been vetted through a stringent process to help filter the strongest partners and manufacturers who are looking at regional and national expansion.