Walk Gently

I want to serve challenger brands that want to make a difference. Chad’s philosophy of walking gently not only aligns with his personal values but is also intricately woven into how he guides businesses. Chad is an experienced executive with a strong background in marketing and technology, boasting over 30 years of entrepreneurial expertise. He is dedicated to simplifying the complexities of the digital marketplace and has a proven track record in developing successful go-to-market strategies, enhancing brand awareness, entering new markets, launching partner programs and products, and nurturing client relationships. Chad has founded two successful technology startups and held executive positions at major companies like Duke Energy, Microsoft, and Oracle. He is recognized for his expertise in digital strategies and is the co-author of The Composable Roadmap: An Action Plan for Agility in a Modern Digital Marketplace. Chad is based in North Carolina.