OOF!

At OOF!, we're not just about natural hair care; we're on a mission to celebrate authentic beauty and self-expression. OOF! is a certified women and disabled owned small business, founded by a mother and daughter team in 2023 in Austin, Texas. In December, we launched our first product, the 100% cotton OOF! t-shirt hair towel that reduces frizz, breakage, damage, and tangles. We proudly have no microfiber or synthetic blends in our hair towels. We are Zebras. This is the name adopted by our community of people that suffer from Ehlers-Danlos Syndrome and we proudly donate $1 from every OOF! t-shirt hair towel we sell to the Ehlers-Danlos Society. Looking your best helps you to feel good. This led us to our mission to launch a brand that celebrates natural beauty, self-expression, and feeling confident in the body you were born with no matter how you feel on the inside. We dream of fostering a community that celebrates individuality, embraces self-love, and radiates positive vibes. We would love your help to spread the word. We invite you to join our journey. Let's empower each other, embrace simplicity, and redefine the beauty of hassle-free, radiant hair.