Westphal Holdings LLC

Holding company focused on a diverse set of assets and operational entities. Acquire, grow and hold various income generating assets through multiple models - including brick and mortar, real assets, display advertising, affiliate networks and direct dtorefronts. A focus on management and consulting for strategy, marketing and business processes. Own and manage more than 15 top level domains and operational entities in various niche verticals. Consult for others. For digital brands, we maintain expertise on establishing, operating, managing and monetizing online sites. Key activities around: - eCommerce - Keyword research and analysis for organic growth - Adwords campaigns for PPC and CTR optimization for ROI expansion - Search advertising, SEO and SEM - Advanced Analytics, A/B testing and conversion optimization - CMS, platform customization and Social