WhatRocks Foundation

WhatRocks Foundation is the non-profit organization that governs WhatRocks, the crypto wallet for good accelerated by L'Oréal and LVMH. In today's economy, engaging, winning, and retaining consumers is more competitive and expensive than ever. WhatRocks enables brands and retailers to incentivize consumer engagement and purchases with complimentary crypto. Thanks to this crypto, consumers are empowered financially to buy offers and deals that support the charity nominated by the merchant, or to make donations to charities of their choice. With WhatRocks, brands and retailers get more business, more loyalty, and more love from consumers! WhatRocks is developed and operated by service provider WhatRocks Inc. in the name and on behalf of WhatRocks Foundation pursuant to the foundation’s governance.