Wygwag

Who do you speak with about your business? Having worked with hundreds of business owners throughout my career, the majority have all shared the same challenge – simply who to speak to about their business. It is often the case that while family and friends are supportive of the business, they don’t have the time or understanding to be a sounding board for discussion. Or on occasion when family or friends do have understanding, they may not challenge the ideas for fear of causing upset. Of course there are professional services that exist to support businesses, such as accountants, banks, business consultants, business mentors, personal and business coaches. The online resources available for business owners to self-serve is also fantastic. Within a few mouse clicks and keyboard taps it is possible to find support ranging from brand awareness courses, top tips on business growth, templates for employment contracts to free online business networking. In reality the professional services tend to be formal, slow and prohibitively expensive. While online self-serve resources tend to be an inefficient, distractive time drain. Wygwag exists to support SME owners with real time, real benefit business conversation.