Xbrands Group

Xbrands is a Strategic Brand Development firm with two operating groups: (1) a brand development consultancy and (2) an equity investment group. (1) STRATEGIC BRAND CONSULTANCY - works with leading organizations to build the business of experiential brands, revenue growth and customer engagement. Xbrands differentiates businesses; revitalizes brands, and creates holistic customer experiences for companies. Our inter-disciplinary team include imagineers, inventors, global brand leaders & strategists, business operators, envisioners. Services: * Strategic Brand Clarity - value proposition, brand positioning & identity, segmentation, insights, brand & competitive strategy, customer offerings; * Experience Design & Activation - customer journey, touchpoint design & activation, service concepts & process design, experiential programming; * Business Logic - economic model, profit streams, growth plans, innovation, balance scorecard; * Demand Creation - marketing mix, demand & distribution channels, high-value customers, revenue-build. Segments We Serve: customer-facing brands; hospitality, travel & leisure, entertainment & sports, wellness & healthcare, media & telecommunications. Like the movie business....we help create the script and co-produce / direct it. Contact: info@xbrandsgroup.com (2) Xbrands EQUITY GROUP - privately invests in & manages experiential brands. Our focus are in travel & leisure; entertainment; and emerging consumer brands.