Yerba Madre—formerly Guayakí Yerba Mate—is the nearly 30-year pioneer of regenerative yerba mate [yer-bah ma-tay] and the category leader in ready-to-drink mate beverages across North America. The name Yerba Madre, meaning “Mother Herb,” is a tribute to Mother Earth and the ancestral wisdom of the Indigenous communities who have cultivated yerba mate for generations —a reflection of the values the brand has championed since day one.
Headquartered in Sebastopol and Venice, California, Yerba Madre sources organic, shade-grown yerba mate in direct partnership with 255 family farmers and Indigenous communities across Argentina, Brazil, and Paraguay. Using its Market Driven Regeneration™ model, every purchase helps reforest the Atlantic Forest, support fair trade premiums, and build long-term economic resilience for grower communities.
In 2025, the brand became the world’s first yerba mate to achieve Regenerative Organic Certified™ Gold® status——setting a new global standard for ecological integrity, cultural respect, and environmental restoration.
As an original founding member of the B Corp community and a founding member of the Purpose Pledge, Yerba Madre is committed to ethical business practices across ten key pillars, including climate positivity, living wages, circularity, and inclusion. Yerba Madre is available in over 45,000 retail locations across the U.S. and Canada. To learn more, visit www.YerbaMadre.com.
Company Details
- Employees
- 176
- Founded
- -
- Address
- 6782 Sebastopol Ave, Sebastopol,california 95472,united States
- Industry
- Food And Beverage Manufacturing
- NAICS
-
Food ManufacturingGrain and Oilseed MillingOther Food ManufacturingFlour Milling and Malt ManufacturingStarch and Vegetable Fats and Oils ManufacturingBreakfast Cereal ManufacturingSnack Food ManufacturingCoffee and Tea ManufacturingFlavoring Syrup and Concentrate ManufacturingSeasoning and Dressing ManufacturingAll Other Food ManufacturingFlour MillingRice MillingMalt ManufacturingWet Corn MillingSoybean and Other Oilseed ProcessingFats and Oils Refining and BlendingRoasted Nuts and Peanut Butter ManufacturingOther Snack Food ManufacturingMayonnaise, Dressing, and Other Prepared Sauce ManufacturingSpice and Extract ManufacturingPerishable Prepared Food ManufacturingAll Other Miscellaneous Food Manufacturing
- Website
- http://www.yerbamadre.com
- Keywords
- Sebastopol.
- HQ
- Sebastopol, California
Yerba Madre Questions
Yerba Madre's website is http://www.yerbamadre.com
Yerba Madre's LinkedIn profile is https://www.linkedin.com/company/yerba-madre
Yerba Madre has
176 employees.
View email and phone details for 176
employees at Yerba Madre.
Yerba Madre's industry is
Food and Beverage Manufacturing
Yerba Madre's top competitors are
Cove Soda,
Harmless Harvest,
Bloom Nutrition,
Red Bull,
Celsius,
Poppi,
Guayakí Yerba Mate,
Liquid Death,
Olipop Pbc,
Basura.
Yerba Madre's categories are Food and Beverage Manufacturing
Yerba Madre's founding year is 1996
