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astorik was an evolution of Data-led Academy (DLA), a side-project I'd started working on at the onset of the pandemic in April 2020. astorik was a result of my wish to create a new brand with a .com domain and one that could represent whatever I end up building instead of something narrow such as DLA.
For 10 months starting Aug 2021, I ran many experiments under the astorik label with the overarching goal of building a network of data communities – operated by expert creators in the data space as well as brands building data tools.
In May 2022, I launched a YouTube show called data beats in order to drive traffic to astorik, and while it drove little to no traffic, the show itself received decent attention – no fancy numbers but people, especially the interviewees, seemed to enjoy the format.
However, what I didn't expect was that "data beats" was a much stronger brand than astorik because it has a story behind it (more on that later). Therefore, I gradually moved all my efforts under the "data beats" label, including my newsletter (called Meandering The Modern Data Landscape, I know).
Long story short, astorik is now the entity that owns data beats. And going forward, well who knows, the possibilities at the intersection of data and community are endless.
Company Details
- Founded
- -
- Address
- Singapore, Sg
- Industry
- Technology, Information And Media
- Website
- https://astorik.com
- Keywords
- data, community, storytelling.
- HQ
- Singapore
Astorik Questions
astorik's website is https://astorik.com
astorik's LinkedIn profile is https://sg.linkedin.com/company/astorik
astorik's industry is
Technology, Information and Media
astorik's top competitors are
Starsprite,
Display Science,
Cool Cheese Productions,
Sidequest Community,
Melting Pot Collection,
Moro Studios,
Cliff Digital Media,
Stimy,
Crease My Paper,
Autonomy.
astorik's categories are Technology, Information and Media
astorik's founding year is 2021
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