SMG North America

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SMG operates WHSmith North America Media Network, Boots Media Group, Co-op Media Network, LS Eleven Media Services (ASDA), Morrisons Media Group, Very Media Group, and Deliveroo Media. Using our unmatched experience, SMG builds, grows, and operates omnichannel Commerce and Retail Media Networks that deliver exceptional, profitable growth. Consultancy Services: With experience running 10 Media Networks globally, SMG’s commerce media experts grow networks by evaluating capabilities, technology, and strategy, developing business solutions that accelerate growth. Embedded Services: SMG offers full-service commerce capabilities that embed our specialist agency teams in-house at any scale. We partner to build, operate, and grow new or existing media networks, pushing them to their maximum potential. We’re powered by technology and data: Plan-Apps is the omnichannel retail media operating system, covering media planning, allocation, and measurement. It enables end-to-end management, transparency, and stronger results. We’re the original pioneers in connected commerce marketing. For over 16 years, we’ve partnered with major retailers, empowered global brands, and built meaningful connections with shoppers.
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