Sam Moore Email & Phone Number

Dallas, Tx, Us

Dallas, Tx, Us

Dallas, Texas, United States

Dallas, Tx

An accomplished practitioner and co-creator of the Voice-Centered Strategy model. Expert in research, facilitation, and training. My skills helped highlight the voices of the consumer and employee to enable decision making and demand innovation in product development, product management, and operations.

Irving, Tx

At the tip of the spear for experience design utilizing proven research methods to identify the intersections of stakeholder vision, market direction, and user insights to inform the definition of the problem space. My focus areas included product design, service design, educational service design, and UX experience design. Client experience includes: Airtel (app, B2B, bank, IoT, and retail), Keller ISD, Brinks, BridgeMart, Texakoma, Century, and Radiology Associates of North TX.

Dallas, Tx

Surrounded by the brightest minds in the industry, I got the opportunity of a lifetime to hone my craft, deepen client and colleague relationships, conduct human-centered user and consumer research and expand my research and strategy practices to include app and web design as well as experience design.My client work over the years included: AAA, Famous Footwear, Military Child Education Coalition, Texas Scottish Rite Hospital for Children, Marine Corps Scholarship Foundation, First Choice Emergency Room, Texas Tech Alumni Association, TXU Energy, UCHealth, MetroPCS, Ram Trucks, The Home Depot, The Salvation Army, Charles Schwab Corporation, and Dr Pepper Snapple Group

Dallas, Tx

Continued my growth in brand strategy through a best-in-class internship with TRG. In addition to gaining experience with established brands like TGI Friday's, MetroPCS, and Chick-fil-A, I got the incredible opportunity to be a key catalyst in the building of three brands – AAA, Baylor Scott & White Health, and NexRev through the proprietary Spherical Branding® method. Throughout my internship I leveraged a host of secondary research, breakthrough primary research (e.g., Digital ethnography, conflict focus groups, etc.), storytelling, intuition, and a willingness to take on anything, big or small, with a relentless drive to deliver great work.

Dallas, Tx

Uncovered insights for Joe’s Crab Shack, Shell, RamQuest, Texas Tourism and many other brands using Mintel, Iconoculture, and the proprietary Digitally Informed Planning® methodology – my insights work contributed to media plan considerations, creative briefs and overall strategy. In addition, I co-created the RamQuest branding workshop that brought to life the brand of this leading title software company and conducted three field ethnographies which significantly led to acquiring new business.

Lubbock, Texas Area

Doubled organization membership (30-60 students).Raising awareness through identifiable publicity with a uniformed message.Securing local and national speakers who imparted real world experience.Creating an environment of belonging through contests and social events.

Lubbock, Texas Area

Gathering and analyzing initial key insights on multicultural marketing research.Moderating our team's focus groups (ages 18-29).Integrated our campaign as editor-in-chief for the NSAC competition bookSimplifying complex research information to inspire my team to develop our strategy.

Lubbock, Texas Area

Invited by doctoral candidate Wes Wise to finish his dissertation: Motivated Selection, Auditory Structure, and Orienting: Dichotic Processing of Attended and Unattended Audio Messages.Planning and running hands-on experiments to better understand media and cognition.

Earl Survey Research Lab

Persuaded people around the nation to complete research and Texas government sponsored political surveys. Ranked in the top 10 for survey gathering (30 employees).