Stephanie Chen Email & Phone Number

Taiwan

Responsible for organizing all retail events, collaborations, VIP CRM services and events. 2020 EYEhaus has been the leading B2B, B2C distributors of top-notch luxury eyewear brands including ic! berlin, LINDA FARROW, Thom Browne, DITA, 999.9, Chrome Heart in Taiwan. Developed and launched official e-commerce channels for ic! berlin in 6 months including the company website and 3 main local e-commerce channels (Yahoo, PCHome, MOMO). Responsible for products management and marketing… Show more Responsible for organizing all retail events, collaborations, VIP CRM services and events. 2020 EYEhaus has been the leading B2B, B2C distributors of top-notch luxury eyewear brands including ic! berlin, LINDA FARROW, Thom Browne, DITA, 999.9, Chrome Heart in Taiwan. Developed and launched official e-commerce channels for ic! berlin in 6 months including the company website and 3 main local e-commerce channels (Yahoo, PCHome, MOMO). Responsible for products management and marketing strategy.Create content and execute advertorial, social media, and public relations projects.Develop new business collaborations through cross industry promotions and connect new audiences segments. Show less

Taiwan

Oversaw and Executed : Buying, Merchandise Management, Marketing, Public Relations, Retail Operations Cross functionally to solidify and strategize retail, operation, merchandise, and marketing altogether since T&Y became the only authorized distributor in Taiwan in 3 months and became the only core operator of the company.Sales performance increased by 200% in comparison to the same timeframe last year. Average transaction and conversion rate have increased by 150%, and losses… Show more Oversaw and Executed : Buying, Merchandise Management, Marketing, Public Relations, Retail Operations Cross functionally to solidify and strategize retail, operation, merchandise, and marketing altogether since T&Y became the only authorized distributor in Taiwan in 3 months and became the only core operator of the company.Sales performance increased by 200% in comparison to the same timeframe last year. Average transaction and conversion rate have increased by 150%, and losses have been greatly reduced for stable development.Designed and executed marketing plan for Yoshitomo Nara x Stella McCartney limited capsule collection. Full capsule with hundred pieces of items were sold out within 24 hours, additionally, the pre-sale vip program achieved NTD 1 million of sales prior to the official launch.Strategized marketing and procurement plan : market research analysis, budget control, forecast customers’ demand, tracking inventory movement and systematically introducing promotions, sales, price changes.Oversaw store operations: Training and education, daily operation adjustments, interior remodeling, VM planning.PR and marketing strategy execution: seeding, styling, advertorial and media exposure, social media planning, VIP & general events. Show less

Greater New York City Area

Developed timelines and managed orderly flow of Collection, Runway, Men’s and Outlet 360 Seasonal Campaigns from initial scoping and development to delivery and production of final assets.Organized and led project schedules, statuses, and updates to various team members ranging from junior to Executive level, always tailoring communication and bringing solutions/opportunities to meet deadlines.Managed the creative executions of sites, emails, pre-show, post-show collateral… Show more Developed timelines and managed orderly flow of Collection, Runway, Men’s and Outlet 360 Seasonal Campaigns from initial scoping and development to delivery and production of final assets.Organized and led project schedules, statuses, and updates to various team members ranging from junior to Executive level, always tailoring communication and bringing solutions/opportunities to meet deadlines.Managed the creative executions of sites, emails, pre-show, post-show collateral pieces, and related marketing materials.Proactively and consistently conceived of, defined, and developed process improvements to increase efficiency and productivity across the Creative Service Department as well as cross functional teams. Show less

New York, New York

Collaborate with colleagues across a wide array of functions: including Print and Digital Creative, Print and Digital Studio, Proofreading, Copy, Legal, Global Brand Management, Global PR, Global Media Team, Merchandising teams, IT, E-commerce Team, as well as regional marketing partners and other key stakeholders. Manage project production and execution timeline of regional and global, multi-channel marketing campaigns for digital advertising, TVC, outdoor and Tiffany.com projects and… Show more Collaborate with colleagues across a wide array of functions: including Print and Digital Creative, Print and Digital Studio, Proofreading, Copy, Legal, Global Brand Management, Global PR, Global Media Team, Merchandising teams, IT, E-commerce Team, as well as regional marketing partners and other key stakeholders. Manage project production and execution timeline of regional and global, multi-channel marketing campaigns for digital advertising, TVC, outdoor and Tiffany.com projects and shepherd a campaign from inception to completion. Provide marketing contents for paid media, website promotion, content marketing, social and promotions all of which must drive sales and brand awareness. Experience partnering with agencies or marketers, digital publishers, or large, complex organizations with multiple initiatives and diverse stakeholders.Demonstrated ability to operate efficiently, maintain good judgment in fast-paced environments, and work directly with senior leaders in the marketing organizations. Show less

Greater Los Angeles Area

Assisted in managing 6 exhibitions and developed educational programs as well as connecting audiences to the institution through communications, marketing, and public relations.Supported in outreach efforts for both upcoming exhibitions and the annual benefit to secure community partners and communication with the public through both online and offline efforts.Developed and implemented marketing communications plan including strategy, timeline, goals, budget and tactics.

Pasadena, Ca

Worked on public relations tasks, seeked high-level placements in print, broadcast and online media. Constructed targeted media lists for outreach campaigns and eventsLeveraged existing media relationships and cultivate new contacts within the industry media.Created content for press releases.

Greater Los Angeles Area

Assisted with general administrative works and helped coordinated annual gala with approximately 45 major sponsors and 350 VIP guests.

Taipei City, Taiwan

• Organized numerous charity (for non profit organizations) events and VIP night events. Works including contacting, arranging logistics, observing client intakes, media marketing.• Assisted with the planning and coordination of investment meetings and events.

Greater Los Angeles Area

• Designed and pitched an IMC campaign for Fox Sports Go app. Portfolio included research, analysis, big idea, strategy, and executions.• Overall evaluation was 96/100, mean was 93 competing against 24 other teams.

Los Angeles, Ca

• Ensured accurate and complete alumni database records and planned, implemented and promoted alumni programs that support the Institute's strategic plan.• Established and built relationships with a wide range of alumni, nationally and internationally; maintain regular communication with alumni via direct contact, email blasts, alumni web pages, and print publications.

Taipei City, Taiwan

• Worked with international offices to produce product book, users manual and warranty card and provided analysis of e-platforms on varies luxury brands.• Sales associates duty at local department store.

Pasadena, Ca

• Sales associates duty.• Assisted in organizing sales events.

Taipei City, Taiwan

• Assisted with general administrative works and helped plan promotional events for sales and product educational events for employee.• Helped organizing pre and post purchase events to increase engagement between customers and company and build lasting relationships.

Bachelor’S Degree, Communication

Activities and Societies: Taiwanese Student Association. Undergraduate Student Government Program Board Chinese American Student Association

High School

Activities and Societies: Resident Consuls