I have over 12 years of Experience in marketing - in one of the most competitive markets (CIS), now I share my knowledge and one of 400+ colleagues with clients in GCC and around the globe

We are a protective packaging consultants, supplier of corrugated boxes and void filling solutions, master dealer (Russia and CIS) of Storopack Deutschland GmbH & Co. KG - a family run world leader in protective packaging solutions.✅ Storopack turnover: increased x4 over 4 years✅ Client servicing SLA: 24 hour engineer’s visit in Moscow Region / 72 hours – rest of Russia and CIS✅ Client goods delivery SLA: 3 days in Moscow Region / 7 days – rest of Russia✅ In-house R&D – system integrations, ground-up engineering of machine parts, full cycle machine repairs ✅ Germany-Russia goods delivery lead time: 1-2 weeksManaged a team of 22 professionals in 6 departments.Personal involvement in:- B2B Sales and Marketing- Accounting, Finance, Legal- Vendor management, procurement and logistics (both local and international)- IT (CRM, company portal, task tracker, informational security, VPN, Cloud) and telecom (PBX, FMC)- Engineering activities

✅ Increased x2 the number of quality leads in 4 months, while increasing the budget 10%. Implemented data-driven marketing and Multichannel ROMI analytics (CallTouch+Bitrix24+OnlinePBX+FMC NextTel)✅ Communication costs optimised 32% (introduction of: SIP, corporate mobile plan, remote server etc)✅ 21% increase in site conversion (UX improvements, responsive layout, transfer to CMS Bitrix, lead catcher)✅ 2 new services of the company were brought to the market: Grounds and building maintenance, personnel outsourcing (landing page, contextual advertising, SEO)✅ Affiliate programs introduced: an insurance company “Soglasie” and a relocation service “Relocation center”Managed a team of 4 professionals and 10+ contractors.Personal involvement in:- B2B Sales and Marketing- Accounting, Finance, Legal- Partner management- IT (CRM, company portal, website, server, informational security, VPN) and telecom (PBX, FMC)

✅ Developed and implemented a marketing strategy: ATL (outdoor, reginal TV, cable TV, print media) and BTL (contextual advertising, special projects on TV and radio)✅ Multinational client portfolio: eDarling dating service (Germany), QuickStep flooring systems (USA), OTP Bank (Hungary), Belaya Dacha green salads (Russia)✅ Up-sold: analytics and complementary marketing channels (contextual advertising, special projects on TV)✅ Pushed production to increase performance by 21%✅ Resolved a conflict with a client, that was on a breach of cancelling a contract

Responsibilities: software (OS, applications) and hardware (PCs and networking equipment) maintenance