• Managing external communications with key stakeholders, namely government bodies, members, trade associations, the media and customers • Maintaining internal employee relationships with the staff and associates at the Exchange• Leading investor education and awareness campaigns• Handling website content management and social media outreach • Receiving reports from the team manager for strategy and execution • Overseeing thought leadership initiatives and key market feedback surveys for the exchange while my team handles it for the rest of Exchange and its group/associate companies

Corporate Communications:• Led the Marketing, Communications and CSR function for the group for the global markets • Maintained relationships with the World Economic Forum, trade bodies such as IUHF (International Union for Housing Finance), CII and FICCI • In charge of media relations in India and Asian, European and US markets • Provided research and strategic support for all key ministry and government meetings and white papers for the Banking and Finance sector for representation in various panels and forums• Represented the organization at key external events and conducting media briefings during crises in line with the global and national economic situationCorporate Social Responsibility: • Hands-on association with the Changing Lives Foundation – the CSR arm of the flagship company of WGC -DHFL • Drove collaborations to enable equitable access to health, education and community infrastructure, especially in the rural regions of the country• Led various knowledge-led collaborations with academia, industry groups and think-tanks as a pivotal focus to build a culture of knowledge sharing • Assisted in the establishment of the Rajesh Wadhawan Chair for Development Economics at Simon Business School, University of Rochester and association with the London School of Economics

• Provided directional leadership for all marketing-related activities such as market analysis, research reports pertaining to the mutual fund business during the Fidelity AMC Sale to L&T Finance• Led the communications strategy for all group companies within the financial services entity of Larsen & Toubro • Custodian for all brand and group communications activities. • Provided support, counsel and coaching related guidelines to the leadership team on Corporate Communication, Marketing, Branding, Reputation Management, Media interviews, Public Appearances, Employee Events, Social Media and overall messaging for the company. • Implemented robust corporate communication platforms driven by strategy and leadership bench building in order to sustain and strengthen the company’s image and growth momentum• Provided communications support to the captive entity of FIL UK and visiting spokesperson from UK and Asia was one of the critical functions. • Worked along with the media and corporate communications teams in Hong Kong, Tokyo, Singapore, KL, Shanghai, Taipei and London and maintain strong journalist relationships across the Asia Pacific region and in the UK.

• Headed Ogilvy Public Relations and Healthcare Advertising Practice• Led teams from advertising, planning, creative and public relations departments• Also led the Social Media and Ogilvy Earth Practice• Actively involved in Strategic Counsel and Crisis communication for various international brands• Maintained global relationships within Ogilvy & WPP Group.

• Established the financial practice for Weber Shandwick’s (India market), the first specialist unit focusing on investor and financial communications. • Responsibilities included business development, branch operations, human resources, business plan and annual budgeting forecast among others. • Led Brand and Financial communications for a broad range of multinational clients.• Responsible for the Western India Profit/Loss

• Headed the Business Development team nationally.

• Role involved business development, sponsorship sales for the conference and retail sales for Euromoney training products and the magazine

• Influenced media buying habits for international publications like the Guardian, Gulf News, Frankfurter Allgemeine etc• Regular interaction with trade bodies like CII, ASSOCHAM, Indo-German Chambers of Commerce, for various industry-focused features• Advertising sales for all International Publications

• Sold advertising space by mapping advertising brands to fit with the reader profile• Provided market insights through field visits, and client-agency meetings