Allison Tucker Email & Phone Number

Canton, Mi, Us

Create statistical model to predict retail or restaurant sales using customer data, taking raw data from clients analyzing it in SPSS and building a SQL model to place into the GeoInsight program Trained and mentored new employees.Developed monthly program to provide closest stores to Zip Codes using client information Format and process raw demographic data to load into our models and geographic software Developed major intersection file to use for potential site selections, using MapInfo Developed SQL database using monthly sales data and compare rolling 12 months of data from post and prior years to develop Maturity curves for new store analysis Prepared potential site analysis by going traveling to the site in the field and evaluating the area and competitive market Provided technical support in MapInfo and AnySite for coworkers and our modeling clients.

Itasca, Il

Design and maintains objectives database for field support that tracks effectiveness of sales, purchases and warranty credits at the store level, summed up to Owners, District, and Regional areasDirected team to coordinate data integration and centralization between Midas and AutoZoneDeveloped and maintains in-house program to provide mapping and demographic information to upper management to aid in the development of new storesResponsible for retrieving and analyzing weekly sales data to determine effectiveness of specific advertising campaigns in selective test marketsRetrieve customer data from store locations to identify trade areas and provide key demographic traits of the areaDetermines possible site locations for new PWI Stores based on key objectives set by upper managementCoordinates reporting of sales and parts sold to industry research organization

Greater Atlanta Area

Work with a team to developed a new distribution program providing detail maps of area and demographics within defined areasConverted DOS programs to a Windows platformSupervised Marketing Analyst position Prepared maps and reports to assist customers in determine direct mailingsDeveloped database to identify submarkets for circulation and distribution of pre-print insertions for sales teamSupervised and reported a weekly quality control program for Circulation Department Analyzed customer’s database to identify key characteristics of buyers and combined demographic information to target possible distribution areas