Aaron Hao Email & Phone Number

Tokyo, Japan

Ortera operates innovative Food & Beverages offerings revolving around Japanese sake. We operate Sake Studio - Sake Tasting Omakase Experience, a sommelier run upscale sake tasting course innovating on how sake is best enjoyed. Our 4 course menu features 7 sakes with otsumami drinking snacks, served in themed progressions that engages our guests to enjoy the best sake around while learning more about Japan’s national drink. Instead of a slow paced class, we focus on creating the most fun drinking experience in Tokyo, where guests arrive as strangers and leave as sake fans and friends.Ortera also operates Japan’s largest deals and discount information website, Otoku.co.jp. The best deals across Japanese retailers are discovered by our expert deal hunters and shared on our community website.

Greater Tokyo Area

Sake Base is a sake distributor based in Nishi Chiba. Started by then 22 year old Ryotaro Shishido, Sake Base now distributes sake across Japan and the rest of the world. The company travels to over 100 breweries each year to find the best sake available and learn more about its craft. We aim to spread the joy of sake across the world through careful curation and deep knowledge of sake with service offered in native English.I am mainly in charge of developing and operating the company’s e-commerce website, leading the export business, and guiding corporate strategy. Please feel free to reach out for any sake related needs!

Kawasaki, Kanagawa, Japan

Craft Sake Shoten & Kitchen invites you to enjoy a unique experience with creative chef-crafted Japanese-Western small plates and rotational sake menu. Our sommelier-curated selection offers over 25 bottles that change daily, so you can explore the world of sake by the glass at unrivaled prices. From traditional favorites to rare local brews, there's something for everyone. Our modern counter seating provides a relaxed setting for social gatherings or solo visits, making it a great spot for sake enthusiasts and food lovers alike.

Mountain View, California

Simon-Kucher & Partners is a global consulting firm focused on helping clients achieve top line growth through optimizing their strategy, pricing, marketing, and sales. I worked primarily with software and technology companies, including traditional and SaaS / cloud software, two-sided marketplaces, B2C service platforms, and more. Key project experiences range from pricing & monetization strategy, to customer segmentation, to go-to-market strategy, and beyond. Majority of engagements involve a holistic process of customer / transaction data analysis, qualitative customer interviews & focus groups, and hypothesis driven quantitative study.Select project examples:- Two-sided consumer service marketplace (SoftBank funded): Created customer segmentation based on attitude and usage, generating a new subscription strategy targeted at key segments accounting for over 70% of revenue.- Digital operations management platform (2018 Unicorn): Designed product packaging and pricing strategy that differentiates the client from low-cost competitors while realizing value from new feature releases.- SaaS collaboration tools (publicly traded): Re-innovated the monetization strategy of cloud products, which was a key driver behind revenue growth and contributed to ~30% equity increase.- Accounting management software: Refreshed subscription model for cloud products, including optimizing prices across the board and introducing a package to monetize new developments

San Francisco Bay Area

- Serve as key intelligence holder for leading eCommerce company's credit card and product insurance businesses, providing strategies to ensure monthly customer acquisition goals for these businesses are met.- Provided sales solutions for a top pharmaceutical during the early launch phase of a new prescription medicine. Identified optimal sales execution methods and most valuable sales targets in each region.- Analyzed marketing campaigns for a leading e-commerce company to determine traits of most effective campaigns and channels.- Established and maintained excellent client relationship, leading to renewal of 2 month contract.- Created and maintained Excel and Tableau dashboards to reflect most up-to-date data, updating SQL code to track new campaigns.

- Research contact information of developers to construct advertising partnerships for mobile application monetization.- Sourcing of developer leads through Google Play and iTunes stores.- Implement direct and affiliate publisher campaigns in advertisement network by specifying target regions & OS, editing high quality creatives, and installing proper tracking links.

Emeryville, California

- Researched oncology pharmaceutical market and generated visuals highlighting the profit potential of patent technology.- Formulated and reviewed balance sheets for external audit in preparation of acquisition by Catalent.- Analyzed spending trends for operating supplies and shipping costs to reach discount agreement resulting in up to 75% savings.- Maintained network of 25 computers, T1 internet, and IP phones to ensure smooth daily operation.

Bachelor’S Degree, Political Economy

Chinese Minor Activities: - Berkeley Business Society (BBS) - Vice President of Consulting - Creative Marketing Group (CMG Strategy).

High School