Senior Content Specialist, Digital Communications
CurrentCreate educational and informative content (e.g., articles, blog posts, white papers, podcasts, original content), producing pieces that drive engagement and market the organization's brand. Research markets and industries to compare and create content that is innovative and original. Collaborate with marketing, creative teams, and designers on ideas and strategies to become the voice of the customer. Create compelling and informative blogs, articles, social media content, content for banners, product descriptions, case studies, white papers, company bios, and/or landing pages. Works independently to create, update, implement and model best practices. Leads projects or project steps of varying size and has accountability for ongoing activities related to projects, programs and/or operations. Applies in-depth professional level knowledge to independently solve a full range of complex problems and offers sensible solutions. Acts as a resource for colleagues with less experience. Represents team in meetings with other work units. Serves as a reliable resource for management.