Aaron Gan Email and Phone Number

Overview : An new challenge venture in the cyber security industry. In this new regional role, I currently lead a team to curate outbound marketing plans to improve corporate branding, partner engagements and work with strategic accounts to drive end user activities. This also includes keeping abreast with the latest cloud and cybersecurity trends & managing major exhibition; Govware.

Overview : A new challenge back into real estate with a focus on interior design and renovation industry. In this new role, I currently hold multiple role in generating prospects & appointments, creating CRM system for a smoother sales funnel, and generating social media content via video marketing strategies My Responsibilities : • Implement and build consistent digital advertising campaigns (Google SEM, Facebook Ads, Instagram Ads) to generate qualified leads to meet the monthly… Show more Overview : A new challenge back into real estate with a focus on interior design and renovation industry. In this new role, I currently hold multiple role in generating prospects & appointments, creating CRM system for a smoother sales funnel, and generating social media content via video marketing strategies My Responsibilities : • Implement and build consistent digital advertising campaigns (Google SEM, Facebook Ads, Instagram Ads) to generate qualified leads to meet the monthly leads list. • Work closely with sales team to develop new lead generation methods to generate appointments for sales open house events and manage external vendors to facilitate the events.• Manage technical updates for all web banners, microsites, EDMs and social media content for digital campaigns • Prepare proposals, quotations and presentations to vendor for new business collaboration opportunities• Conceptualize and maintain brand consistency and presence in all online and offline communications to maximize demand generation• Manage the in-house video production from video conceptualization, storyboarding, and producing, to filming and editing. • To grow the company's Instagram and Youtube channel organic growth for advertisement re-targeting and elevate brand's awareness and credibility Show less

Overview : An industry shift to Fintech. With the tie-up with over 16 Banks in Singapore, I specialized in generating leads for financial products i.e Mortgage loan, Personal Loan, Insurance & Credit Cards. My Responsibilities : • Drive lead generation campaigns to meet the target list and support the sales team with a consistent and qualified lead list (Google, Facebook, Instagram, Email Marketing, Whatsapp, 3rd Party Apps)• Analyze and improve the marketing funnel by… Show more Overview : An industry shift to Fintech. With the tie-up with over 16 Banks in Singapore, I specialized in generating leads for financial products i.e Mortgage loan, Personal Loan, Insurance & Credit Cards. My Responsibilities : • Drive lead generation campaigns to meet the target list and support the sales team with a consistent and qualified lead list (Google, Facebook, Instagram, Email Marketing, Whatsapp, 3rd Party Apps)• Analyze and improve the marketing funnel by using Google and Facebook insights analytics tools to evaluate and drive the effectiveness of marketing strategies• Manage and improve on each digital channel's quality leads conversion and return on advertisement spent (ROAS) with optimal budget allocation• Manage technical updates of website, social media platforms, microsite, landing page, EDMs for internal partners and external associates and customers. • Manage freelance writers to produce organic evergreen content to educate and drive traffic to the main website via multiple distribution channel (Outbrain, Facebook & Instagram)• Create and build organic engagement growth to boost traffic to the comparison portal website through social media platforms and video marketing with the aim of building subscribership.• Analyze and prepare reports on website visitor data to identify new trends and devise new ways to market products with low cost-per-lead (CPL) Show less

Overview : From a SME working environment, I took a big leap to a renowned conglomerate; Sunway Group. My focus was developing digital marketing in Johor region, to expand the network to local market ( Johor, KL, Ipoh) as well as overseas (Singapore). My key projects were Sunway Citrine Residences (mixed development) and Sunway GRID (customizable modular apartment) My Responsibilities :• Manage the entire digital and content marketing for Sunway Iskandar Social Media - Facebook… Show more Overview : From a SME working environment, I took a big leap to a renowned conglomerate; Sunway Group. My focus was developing digital marketing in Johor region, to expand the network to local market ( Johor, KL, Ipoh) as well as overseas (Singapore). My key projects were Sunway Citrine Residences (mixed development) and Sunway GRID (customizable modular apartment) My Responsibilities :• Manage the entire digital and content marketing for Sunway Iskandar Social Media - Facebook, Instagram, Youtube which includes digital channel budget planning, content planner & risk management & in-house video productions• Initiate, lead and manage an e-commerce booking system for Sunway Grid. Formulate strategies & implement elements of e-commerce in property industry to drive sales.• Oversee the E-commerce website development, launch & ongoing improvement program via google analytics & on-ground survey with aim to increase ease of navigation to reduce bounce rate. • Manage & coordinate with digital & e-commerce agencies (technical, front end, social media) with the aim to sync with project’s construction & offline marketing launch plan to achieve business plan target. • Responsible in project management from the beginning; product planning & design, analysis of market intelligence, tier sales pricing & packaging, marketing strategies formulation with allocated A&P budget management, above the line & below the line marketing collaterals, PR relation with approving authority, and up to handing over of the project. • Involve with business development which includes real estate agency local & overseas, community events, stakeholders & business associates(cross regions) for sales strategies follow up, joint events & co-branding Show less

Overview : As my first job in real estate, I participated in SPB's management trainee programme where I was exposed to job rotation - Sales & Marketing, Product Development, Project Management- Show Unit Construction, Business Development & Authority LiasonMy Responsibilities: • Appointed as PIC to facilitate internal organization workflows & systems to facilitate sales follow up procedure from Booking until SPA signing • Ensure A&P marketing planning & execution are… Show more Overview : As my first job in real estate, I participated in SPB's management trainee programme where I was exposed to job rotation - Sales & Marketing, Product Development, Project Management- Show Unit Construction, Business Development & Authority LiasonMy Responsibilities: • Appointed as PIC to facilitate internal organization workflows & systems to facilitate sales follow up procedure from Booking until SPA signing • Ensure A&P marketing planning & execution are completed & executed on schedule as proper prioritization via KPI table• Manages & coordinate overall planning of the marketing activites & joint ventures • Provide guidance, training, coaching & monitoring subordinates, allocate responsibilities, review performance in order to develop sales KPI• Manage a team of sales staffs in daily sales routines, with duty schedule planning & prospect management to achieve sales objectives.• Drive Marketing Branding, E-Marketing & achieving Marketing ROI for respective marketing channel which contributes 70% of company sales• To prepare sales reports and progress reports on a weekly basis or more frequently as needed• Preparation of bi-weekly property report on the latest launches and property news, locally• Management of client databases from online registrations as well as walk in registrations for future references, EDM blasting and mailing uses.• Conduct desk and field research on new launches and competitor analyses. Show less