Aaron Newby Email & Phone Number

Denver, Co, Us

Denver, Colorado, United States

Denver, Colorado, United States

Denver, Colorado, United States

Spokane, Washington Area

Direct inside sales and marketing efforts for a national IT VAR/Integrator.• Support outside sales team through sales process including deal registration,quote/proposal creation, and facilitating the purchase process• Manage inside sales team responsible for lead generation activities (cold-calling,driving event attendance, etc.)• Direct the executing of all marketing activity including email marketing andautomation, live events and webinars• Manage key client relationships including purchasing contracts and newtechnology evaluation – avg. $2 million annual revenue• Manage vendor relationships including new vendor on-boarding, training andcertification, and deal management

Spokane, Washington

Evaluated diversification opportunities and executed expansion into new lines of business (international markets, M&A opportunities, etc.) while directing the following divisions/teams:• Marketplace Expansion: expanded e-commerce business presence into previously untapped marketplaces (eBay, Jet.com, Walmart, Newegg)• Product Development: Directed private-label manufacturing division which launched 4 brands & brought 40+ products to market in its first year. Architected and led the product development process from start to finish from the initial market research stage to product and package design and manufacturing, international logistics (customs, etc.), and marketing and advertising. Developed a product review program that helped drive increased traffic to private-label product listings.• Product Content Management Team: Managed team responsible for creating and managing content for entire catalog of over 300k products across all online channels.Management responsibilities included setting growth targets, creating budgets, forecasting/projecting revenue and profitability, as well as all hiring, firing, and performance review responsibilities.

Spokane, Washington Area

Directed both Drop Ship retail and Customer Service divisions with a strategic focus on scale and automation. • Led the development of automated processes and software which allowed us to scale our product catalog while at the same time manage increasing numbers of orders and customer service tickets.• Expanded product catalog to 345 vendors and 220,000 unique skus. 150% YOY revenue growth.• Improved profitability by negotiating discounted shipping rates with UPS and FedEx.• Revamped customer service workflows, improving performance by establishing clear SLA’s for response times, order placement, ticket resolution, etc.

Spokane, Washington Area

Led team of 6 tasked with aggressively expanding e-commerce product selection. • Systematized lead generation and product listing efforts via a project-based system, expanding product catalog to over 35,000 skus and annual revenues to $2.5 million. • Developed data-driven algorithms and automation to objectively evaluate and prioritize new product opportunities - eliminated a manual process that had been a significant bottleneck

Spokane, Washington Area

Spearheaded lead generation efforts to identify new product opportunities. Listed products for sale via online channels. Maintained accurate pricing and stock status for entire product catalog. Conducted order profitability analysis to ensure revenue and margin goals were met or exceeded.