Aaron Singleton

Aaron Singleton Email and Phone Number

Owner of Aaron Singleton Communications @
Aaron Singleton's Location
Winston-Salem, North Carolina, United States, United States
Aaron Singleton's Contact Details

Aaron Singleton work email

Aaron Singleton personal email

n/a
About Aaron Singleton

Visionary and creative public relations executive with results-oriented experience in public and media relations, strategic communications, marketing, social media marketing, social media management, advertising, publications, graphic design, special event planning and coordination, video production, logistics management, media relations training, problem solving and senior communications leadership.Award-winning communications and marketing professional with proven track record of planning, designing and executing effective systems of internal and external information exchange – strategic media relations and communications counsel.Specialties: Strategic communications/media relations with a talent for capturing major media coverage. Other specialties are social media marketing, branding, digital media management, crisis communications, damage control, image management, internal and external communications, marketing, advertising and managing cross-functional relationships and communications services.Acquired a reputation of integrity and known for fostering a collaborative environment of capacity-driven sustainable partnerships. Comfortable working with top executives (President, CEO, COO) and have supported such at all locations where I have worked. Proven leadership that creates solutions that enhances the organization's mission and effectively reach desired goals.

Aaron Singleton's Current Company Details
Self-employed

Self-Employed

Owner of Aaron Singleton Communications
Aaron Singleton Work Experience Details
  • Self-Employed
    Business Owner
    Self-Employed Sep 2017 - Present
    Greensboro/Winston-Salem, North Carolina Area
  • Winston-Salem State University
    Director Of News And Media Relations
    Winston-Salem State University Sep 1996 - May 2016
    Collaborated with senior leadership to develop strategies for media relations and issues management applying authentic messaging reflecting university’s brand; developed and managed robust content strategy building brand awareness across channels including development of communication campaigns for major events, milestones and significant marketing initiatives; fostered relationships with news reporters and editors garnering interest in university stories.Key university liaison, spokesperson and leader for matters related to public image of institution; monitored national news trends and proactively pitched faculty experts to reporters. Managed targeted outreach to national, regional and local press including faculty research and positioned key thought leaders for WSSU. Participated in disaster and other crisis communication training drills; counseled administration, trustees, faculty and staff on media-related and crisis-management issues.Managed $300,000+ advertising and marketing campaigns; supervised writers and photographers and other creative and advertising vendors. Directed press conferences for administration and nation’s top visiting newsmakers.AchievementsEstablished institutional brand and marketing campaign, increasing enrollment from 2,600 to 6,000 students.Served on Executive Committee and top leadership roles on professional and local boards.Liaison with White House staff and party campaigns in coordinating press coverage for one U. S Presidential visit and two Presidential candidates.Remained calm under pressure while successfully managing local, regional, national and international press inquiries regarding on-campus shooting.Managed design and production of five award-winning Chancellor’s annual reports.Placed stories in most popular print, digital and broadcast news networks in U. S. including USA Today, CBS Evening News, BuzzFeed and US News and World Reports.
  • Cheyney University Of Pennsylvania
    Director Of Public Relations
    Cheyney University Of Pennsylvania Aug 1993 - Sep 1996
    Cheyney, Pa
    Spearheaded development and execution of all functions related to internal / external communications, crisis communications, public relations, publications, advertising and community engagement. Managed one direct report and five contractors and vendors.Served as university liaison, spokesperson and leader for all matters related to public image of institution.Planned and coordinated press conferences including preparing speakers and developing materials. Leveraged metrics and measurement – subscribed to clipping service that tracked news coverage and listed circulation, viewers or listeners for each clip and estimated cost if advertised; assigned exclusive phone number to accurately determine response rate of specific ad.AchievementsDeveloped, implemented, launched and managed student recruitment marketing campaign in Philadelphia metropolitan area leading to 50% enrollment increase.Dramatically increased positive media coverage in Philadelphia area (200%).
  • Penn State University
    Writer/Editor
    Penn State University Sep 1986 - Aug 1993
    University Park Campus
    Wrote press releases that led to positive news coverage by some of the nation's top news organizations, including: USA Today, Wall Street Journal, Philadelphia Inquirer, Washington Post, Consumer Reports, Christian Science Monitor, New York Times, Good Morning America, NBC Nightly News and more.

Aaron Singleton Skills

Crisis Communications Public Relations Media Relations Graphic Design Video Production Public Speaking Higher Education Writing Community Relations Strategic Planning Event Planning Marketing Strategy Teaching Microsoft Office Editing Budgeting Non Profits Publications Community Outreach Event Management Marketing Communications Social Media Grant Writing Newsletters Research Strategic Communications Coaching Press Releases Photography Community Development Fundraising Volunteer Management Strategy Alumni Relations Nonprofits Social Networking Leadership Nonprofit Organizations

Aaron Singleton Education Details

Frequently Asked Questions about Aaron Singleton

What company does Aaron Singleton work for?

Aaron Singleton works for Self-Employed

What is Aaron Singleton's role at the current company?

Aaron Singleton's current role is Owner of Aaron Singleton Communications.

What is Aaron Singleton's email address?

Aaron Singleton's email address is si****@****ssu.edu

What is Aaron Singleton's direct phone number?

Aaron Singleton's direct phone number is +133691*****

What schools did Aaron Singleton attend?

Aaron Singleton attended Penn State University.

What are some of Aaron Singleton's interests?

Aaron Singleton has interest in Public Relations, Marketing, Crisis Management, Photography And Video Production, Damage Control, Brandingdamage Control.

What skills is Aaron Singleton known for?

Aaron Singleton has skills like Crisis Communications, Public Relations, Media Relations, Graphic Design, Video Production, Public Speaking, Higher Education, Writing, Community Relations, Strategic Planning, Event Planning, Marketing Strategy.

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