As a strategic service and experience designer and researcher, I support and guide teams in identifying innovation opportunities andimplementing solutions through a Human-Centered Design approach. As a trends forecaster and researcher, I strengthen decision-making in service and product development through rigorous research of global and local behaviors using ethnographic methods and qualitative and quantitative research.My 10 years of consulting experience spans team-based and individual projects with various organizations in the private and non-profit sectors in Colombia and the United States. I have particularly focused on social issues such as gender equality, education, urban and community development initiatives, communication, and enhancing service efficiency in both private and public sectors.

As an innovation consultant for Anagrama, I employ various qualitative and quantitative research methods to facilitate and provide tools that support the discovery and development of innovation opportunities. My primary roles as a prospective director and trend researcher involve delivering insights on global trends and social changes, co-creating future scenarios, and using future-thinking tools to aid organizations in decision-making regarding services, products, strategies, and long-term planning. Additionally, as a researcher and service designer, I utilize human-centered design practices to develop strategies that enhance both the human aspect and competitiveness of organizations. I have collaborated with clients from diverse sectors, including banking, government, growers associations, health and pharma, public transportation, among others.

Co-creator, and lecturer at the Strategic Creativity & Innovation: from Service to Experience professional course. The program offers a first immersion into innovation through real-life challenges, from developing a research strategy to prototyping a solution that could come as a service, a physical or digital product. The program’s goal is to train professionals and students in using innovation and human-centered tools as part of their solving-problem approach.

I have been responsible for establishing and enhancing the organization's perception at both local and national levels since its inception in 2015. By employing design thinking, I have extended Enterprising Latinas' branding beyond its graphic image to encompass its programs, language, services, and member training. This comprehensive approach has deeply integrated branding into the organization's culture.

Lecturer of the Consumer Psychology and Trends Research modules as part of the continued education program in Sustainable Interior Design. The program is open to all disciplines and professionals interested in learning how to develop an interior design project based on sustainable solutions. During the 9 hours session, the students are immersed on trends research and consumer psychology and its application on the development of a sustainable interior design project continued by a workshop where they are encouraged to observe a retail experience and develop an innovative business idea.

Project planning and development for the architecture department in order to strengthen the creative drive of the students and their graphic communication granting a high quality portfolio according to the requirements of the program and based on RIBA's (Royal Institute of British Architects) standards. Professor of different courses related to product and graphic design. Development of academic tools in order to help the students to discover their creative identity as well for other professors to help students to develop and grade an academic portfolio based on each semester’s goals. Organization of several exhibitions academic contests as part of the creation of the portfolio culture in the Faculty.

Professor at the industrial and graphic design programs from first to sixth semester. Taught approximately 120 students in eight different courses including Design Workshops, Communications and Strategy. Achievements: Organized a product exhibition consisting of students’ design projects by the end of the semester. At a personal level, improved leading and communication skills.

Development of different kinds of projects related with graphic design, product, art crafts andadvertising for corporations and non-profit organizations.

Design and management of the monthly printed edition. Marketing and Social Networks strategist. Service designer. Translator.Achievements: Newspaper growth from 24 pages to 48 and expanded to 4 cities. Developed a marketing strategy that improved significantly the sales and networking of the company online and offline. Defined a protocol of service and goals for reaching new potential clients.