Developed and implemented social media strategies to boost brand awareness, generate leads, and enhance engagement.Planned and coordinated campaigns with marketing and sales teams, ensuring cohesive and effective efforts.Created compelling content, including text, images, videos, and infographics, in collaboration with designers and writers.Scheduled and posted content consistently using social media management tools, maintaining a regular online presence.Curated and shared relevant industry content and user-generated material to foster community trust and engagement.Actively monitored social media channels, promptly responding to comments, messages, and mentions to engage with the audience.Provided excellent customer service by addressing inquiries and resolving complaints through social media platforms.Tracked and analyzed performance metrics like reach, engagement, and conversion rates using analytics tools.Generated detailed performance reports, offering insights and recommendations to improve future strategies.Managed and optimized paid social media advertising campaigns to maximize return on investment.Organized and executed promotional activities, such as contests and giveaways, to drive engagement and increase visibility.Stayed up-to-date with the latest social media trends and best practices, adapting strategies to keep the brand relevant and effective.