Abby Kavanaugh Email & Phone Number

Los Angeles, California, United States

Leads a multi-channel donor and member acquisition and retention program to ensure a continuous and growing revenue stream for the museum’s membership program and annual fund.Designed and implemented strategic plan for museum membership program to ensure achievement of annual growth and to reach audience and revenue goals as outlined in strategic plan. Develops and manages the implementation of all direct response multi-channel marketing campaigns associated with the donor and member acquisition, retention, and upgrade programs.Analyzes and reports on program metrics and track and interpret key performance indicators to inform strategic decisions on campaign development.

Los Angeles, California, United States

Greater Los Angeles Area

Greater Los Angeles Area

Managed the direct response multi-channel marketing strategy, brand building, planning, and day-to-day details of client accounts.Acted as the primary service provider for clients by building strong relationships, defining key business tasks/projects, communicating agency team assignments, and by managing the delivery of projects on time and on budget.Synthesized the account strategy into a clear plan with actionable tasks, realistic timelines, key milestones, and clear priorities and create and manage account budget.

Greater Los Angeles Area

Oversaw all digital marketing efforts to increase and retain membership base for the nation's largest independent public television station.

Greater Los Angeles Area

Specialized in digital marketing efforts to help non-profit organizations increase revenue through events and peer-to-peer fundraising campaigns.

Greater Los Angeles Area

Acted as marketing associate for UCLA's public center for the presentation of the performing arts.